The famous ‘red shoe winery’ is again demonstrating leading-edge innovation in its product line.  The View Winery is releasing the first BC wine in a can!  This sparkling 100% Gewürztraminer – marketed as Bling – is clean and crisp with a 7.5% alcohol content.  Sure to be a crowd-pleaser for summer sipping, it’ll be sold at the winery and possibly a few other select locations.  

This unique winery is noted not only for its fun, sexy, sparkling atmosphere, but for its support for charity through its The View Cares: Red Shoe Campaign.  Proceeds from the tasting room and Bling sales will support the Heart and Stroke Foundation, which has previously benefitted from president and Head Diva Jennifer Molgat’s philanthropic vision.

As part of the FAB Five Wineries, The View is developing a loyal following.  Their wines, along with the ‘Blue City Trio’ will again by featured on June 15 at the second Flip Flop on the Hill Top event at the East Kelowna Hall.   Tickets are $15, with proceeds going to support this heritage building.

New releases this spring include: the 2012 Gewürztraminer Reserve (dry, medium bodied with a lovely floral nose and lychee notes), the 2012 Pinotage Rosé (strawberry on the nose, with a clean, dry finish), and the 2010 Pinotage which shows a lighter style, austere red wine with cherry on the nose and palate…great paired with venison or lamb.

Into its second year, the expanded tasting room also features Ward’s Hard Apple Cider (named after Great-Grandfather George Ward who settled the land in 1922).  Made from European cider apples, this cider’s dry, crisp finish pairs well with ribs, pork or burgers; the fact that it is gluten-free appeals to many.

You don’t have to dress like a diva to visit, but be sure to look for the red shoe on your next tasting tour and get your Bling on!

~ Allison Fader